I was going to criticize this article for sounding stupid, but then Scoop Jackson picked Outkast as his number one choice for a Super Bowl Halftime show. I'm so in favor of that you have no idea.
But I did get to thinking. What the hell is the deal with all the washed-up musical geniuses of yesteryear playing at the Super Bowl? Has the NFL given up on black audiences like McDonald's gave up on white people? And with the desire to expand into the Latino market, you'd expect music with some more flair to take center stage.
So here's an open question: who (or what kind of music) should play during Halftime? To me, this question is irrelevant, because I switch over to the Puppy Bowl for the duration.
- Matt
Subscribe to:
Post Comments (Atom)
4 comments:
It's not about race, it's two things: one, the backlash from the Janet Jackson mishap remains; two, the NFL was worried about the increasing MTVizing of the halftime show when the majority of people who watch it are the middle-aged to old people. So there you go. Business decision.
I wonder how much Halftime Show viewership translates into dollars for the NFL. The most prime ad space is in the first few commercial breaks. I think the middle-aged white guy bloc will at least have the Super Bowl Halftime Show on, if only to not miss a second of the actual game.
Honestly you'd think the NFL would hire someone more "popish." The Black Eyed Peas or Taylor Swift. It would make more sense I think to widen the viewership.
Let's be honest...the middle aged white man is going to watch the superbowl even if..."Pants on the floor" guy is the halftime show act. They're not going to lose this sector at all. Most of them will be using the halftime to go show their buddies their car they're working on, take multiple pisses, grab multiple beers, grab some more taco dip, and pee once again.
Economically they need to appeal to these middle aged men's wives and girlfriends. Then again nothing gets middle aged women more hot and bothered than the Rolling Stones. Well...maybe Robert Redford, but he doesn't play in a band.
Touche, sir
Post a Comment